SWOODI | A brand you need to know.

If you are like us and have a whole tribe of water babies then you must be dreaming of a summer vacay right now… Winter has only just started and we cannot be the only ones wanting to escape to warmer waters and golden sunshine beaches already, right? So if you are one of the lucky ones and packing your suitcase for LA, Europe or even tropical north QLD or you just love the summer just like us, then we have something that is an absolute MUST that needs to be added to the packing list or next summers wardrobe!

So, we welcome you to the adventures of Swoodi Kids and introduce to you Bree Heather.

SWOODI owner, creator, director and all round active mum, Bree Heather. 📷via @swoodi_kids by  @annapretoriusphotographyperth

SWOODI owner, creator, director and all round active mum, Bree Heather. 📷via @swoodi_kids by @annapretoriusphotographyperth

Bree & her kids. 📷via  @annapretoriusphotographyperth  @swoodi_kids

Bree & her kids. 📷via @annapretoriusphotographyperth @swoodi_kids

Bree ~ Mother of 2 and the amazing woman behind SWOODI is on-the-go from beach to brunch, pool to playground with her two water babies, Max and Havanna. She grew up in far eastern Victoria and spent every moment of every day outside enjoying all the freedoms of country life. A great ambition took Bree from one side of Australia to the other in pursuit of her career as an underground Mine Surveyor and has now settled in sunny Perth with her family.

With her family now such an important part of her life, Bree was unable to return to her career underground due to its high risk, so then began the journey of Swoodi. Her vision to create a product for on-the-go families, just like hers that is not only fun but practical.

So with the active lifestyle that they were living it was only natural for her to create an incredible product that will save mums all over the world from lugging towels and totes all summer! Let us introduce to you, the Hooded Towel.

📷via  @annapretoriusphotographyperth  @swoodi_kids

📷via @annapretoriusphotographyperth @swoodi_kids

📷via  @annapretoriusphotographyperth  @swoodi_kids

📷via @annapretoriusphotographyperth @swoodi_kids

The SWOODI Hooded Towels (a must have for all water babies and a product we totally LOVE!) are fun, comfortable and practical. They allow your child to move around easily while staying extremely comfortable and warm. They are a cross between a towel and a hooded jumper, meaning that they’re easy to wear and perfect for the beach, bath and pool. With their ‘fun factor’ and versatility, these hooded towels and robes make them an essential for all summer loving families.

So, here’s what we love about The Hooded Towel:

  • Made from high absorbing towelling

  • Yarn Dyed

  • Choose from modern blue & white or grey & white stripe prints

  • Vibrant Zipper and details!

  • Long sleeves (which are actually made slightly longer to keep hands warm in cooler weather)

  • Large Hood - great for keeping cosy after swimming

  • 2 large pockets big enough to fit all the necessary items including: googles, swim cap, keys, coin purse and many more! Eliminating the need for a swim bag!! (Minimalist lifestyle here we come!!)

With a purpose of creating fun and practical clothing for families, just like hers, Bree has sustained her ambition and built a brand that is true to her beliefs and on-the-go energy. Swoodi also not only make the most amazing Hooded Towels (they come in adult sizes too) but also some super cool Activewear for on to go kids. Tights and tops, vibrant and fun; clothing your kids will love.

Havanna wearing the You Wish Jelly Fish Active Tights and Active Wear Top while on holiday in Japan 🇯🇵Via Instagram @swoodi_kids

Havanna wearing the You Wish Jelly Fish Active Tights and Active Wear Top while on holiday in Japan
🇯🇵Via Instagram @swoodi_kids

Gone are the days of lugging around heavy towels, Swoodi Kids designs for your active kids and brings fun, comfort and colour back into your kids wardrobe. Offering exclusive prints with personality that are high quality and are made to last, we cannot get enough of this brand and incredible family run business.

So head over to @swoodi_kids - their instagram will have you dreaming of long summer days at the beach, fun family adventures & of course endless ice creams and shop the collection online now at www.swoodi.com.au.

You can also find Swoodi in Issue #2 - we sat down with Bree and chatted with her about the brands journey, how to include kids in the business and what’s to come this summer + an amazing feature photoshoot. (bit of a sneak peek for you below!)

Grab your copy of issue #2 online now!

The Little Mag X Swoodi - Issue #2

The Little Mag X Swoodi - Issue #2